The Brief //
Create a campaign for Barclay Bank contactless payment methods showcasing contactless BPAY devices.
Suggest how the idea might work for sports enthusiasts, festival goers.
Create a campaign for Barclay Bank contactless payment methods showcasing contactless BPAY devices.
Suggest how the idea might work for sports enthusiasts, festival goers.
The Concept //
"Live in the moment", "make the most of the life" - words from the brief which were the inspiration behind my concept.
It is all about being spontaneous.
Just go wherever you want to go and do whatever you want to do.
Which means being free.
BE FREE. BPAY.
The idea for the campaign might be used locally, nationally and worldwide.
Video promotion example //
Social media: YouTube, Instagram, Facebook
Thank you for viewing my project!
